Planning, coordinating, and hosting a live event at scale each month may not seem like a big deal to most folks, but if you’ve ever done it, you know.  It’s a pretty huge undertaking for me and our small, but mighty team.  When we hire new folks, it becomes apparent pretty quickly if they’ve glamorized the idea of what it means to work in the “events” business.   It’s especially apparent if they’ve overly romanticized the idea of working in a business with a clear mission, to reconnect busy women to inspire the joy they crave and the courage to pursue their purpose.  Because at the end of the day, even while our purpose is the passion that fuels everything we do, running a growing business on a small budget is hard work.  It’s not glamorous.  (even if our posed photoshoot images imply otherwise!) The daily grind isn’t always fun.

But when …